You cannot have one size fit for all blog. You have to be passionate and considerate about your visitors and readers. You should choose a niche and then build a community around it.
As a blogger and a writer, you have to face the challenge of getting people to consume what you’re offering, be it free content on your blog, a piece of merchandise or premium service. You’ll have compete with other problem solvers in the market. Other blogs, other companies in the same field, other service providers. All offering different solutions.
It’s a good reminder that even the best solution isn’t going to work for everyone.
As a blogger, you should understand how vital it is to really be able to identify client problems and provide sophisticated solutions. In fact, it should be the basis of anyone’s business that is in a professional services industry. Solving complex problems for people that make their lives easier and their businesses more profitable is the key to developing long-lasting relationships. And relationships are what drive any professional services business and bring in consistent, steady revenue.
Just like the person behind a failed business that tries to justify their failure with excuses, people need to justify their purchases in their head. They need to know that what they are buying will meet their expectations.
Someone who takes initiative by researching and developing their business to meet the customers needs, will in turn profit from the effort of making their customer comfortable with their purchase.