You cannot have one size fit for all blog. You have to be passionate and considerate about your visitors and readers. You should choose a niche and then build a community around it.
As a blogger and a writer, you have to face the challenge of getting people to consume what you’re offering, be it free [...]
etting users engaged with your content can result with a sale, subscription, bookmark and return visit. One of best ways to increase reader engagement is to make sure that your site architecture interlinks related content and displays them in a way which encourages the user to click around. If the first article doesn’t result in [...]
Create websites to answer specific search queries or deal with specific topics. Then use them to generate leads or send traffic to your home base.
Here are some elements which I think would really make these mini-sites work:
1. Single-issue. Deal with too many topics or questions and your webpage will lose its immediacy. It also makes [...]
The power of written word cannot be underestimated. Regardless of medium, words are the most powerful thing in this world. They make and break the lives.
The skill of writing is not only inherent, but it can also be developed and polished. Veteran writers say that, the world class writer is that who rewrites. That is [...]
Viral marketing is the process of using peer-to-peer communications in order to rapidly spread information about a brand or message. The term ‘viral’ stems from the concept of a ‘virus’, a self-perpetuating phenomenon which infects whatever it comes in contact with, spreading itself in an expanding outward arc. Your message is the virus. The carriers [...]
This post is not about some tricks or tips to convince the search engines to come running to your websites, index them and then send the visitors in hordes to your website. If somebody tells you that he could play magic with your website to make it the darling of the search engine, then you [...]
Infographics are one area where traditional media outperforms blogs. Newspapers have been using these to illustrate complex ideas and mind-numbing rows figures really well for years. The thing is that you have to think out of the box, and just because it doesn’t fit with the traditional model of blogging doesn’t mean it can’t be [...]
To start with, I am quoting Phillip Meyer here:
” I still believe that a newspaper’s most important product, the product least vulnerable to substitution, is community influence. It gains this influence by being the trusted source for locally produced news, analysis and investigative reporting about public affairs. This influence makes it more attractive to advertisers.
By [...]
Newspapers have become so old, a thing of yesterday, soon to be placed in the museums for the posterity. The proliferation of blogs and the immense amount of content that is being generated throughout the world from the armchair bloggers has really eclipsed the few editorials and columns of the newspapers.
Now people have the choice [...]
You have to build a nexus with your visitors to make them a returning user. In online marketing of your blog, the key thing is to entice and lure the visitors to something good and material. You should have such an online marketing strategy, which encourages the potential visitor visiting your blog again and again [...]
